Addressing The Audience: Quiz

Now that you have completed the module, test your knowledge with a quiz.

Section 1 Section 2: Quiz

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1. What is addressing the audience?

A) How a media product communicates with the audience through things like voice, images, and language

B) How a media product creates characters for the audience to relate to

C) How a media product connects with the audience using special effects

Please answer this question.

2. Which of the following is an example of point of view in media products?

A) The use of dark lighting in a horror film to create a scary atmosphere

B) The use of formal language in a quality newspaper

C) A first-person perspective in a computer game, where the player experiences the game as though they are the character

Please answer this question.

3. What is an example of a direct mode of address?

A) A film where the audience watches the story unfold without any direct interaction

B) A commercial that talks to the audience, trying to convince them to buy a product

C) A TV documentary where the audience knows more than the characters due to narration

Please answer this question.

4. What is omniscient mode of address?

A) The audience is directly spoken to in order to form a personal connection with the speaker

B) The audience watches the narrative unfold from the outside with no extra information

C) The audience is provided with information that the characters do not know, often through narration or camerawork

Please answer this question.

5. What is an example of informal language?

A) A conversational tone used in an article to make the audience feel comfortable

B) A professional tone used in an article to convey trust

C) A serious tone used in an article to stress importance

Please answer this question.

6. What is hyperbole used for in media products?

A) To give a serious and professional tone to a documentary

B) To exaggerate things in advertisements, making products seem much better than they may actually be

C) To provide factual information in a straightforward manner

Please answer this question.

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